Place Creative Company

Union Bank

Union Bank used staying local to their advantage by advertising all over Vermont and New Hampshire

Union Bank is one of the only locally-owned banks in our region. With offices in Vermont and New Hampshire, they worked with us to develop an integrated campaign that highlighted the key differences between them and their national competitors and reinforced their longstanding tagline, Stay Local. Go Far. We developed a comprehensive print and digital campaign that supported individual initiatives like CD promos and new branch locations, but also supported their commercial banking side of the business.

SCOPE: brand strategy, brand identity, brand positioning, website design, print campaigns, digital campaigns, video + photo, radio, retail design

PRINT CAMPAIGN

Union Bank Print Ads

BRAND IDENTITY

Logo

BRAND POSITIONING

Union Bank Positioning

VIDEO

Union Bank Brand Anthem Video
Union Bank Farmer Video
Union Bank Go Far Video

WEB DESIGN