Helping a mechanical contractor showcase their hard-working people—not their white vans.
Vermont Mechanical is a premier mechanical contractor in Vermont, New Hampshire, and New York. They’ve built their reputation on quality work done by the best people. That led to our team developing the tagline, It’s What’s Inside That Counts ™. These efforts highlight the strong dedication to integrity and excellence by their people. The campaign rolled out in print publications and helped to brand the interior of their new headquarters. It ultimately helped them create more engaging proposals, strengthen team culture, and win more projects.