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Dermoplast Web Header

Dermoplast

The brand sought to recapture their ethical heritage to resonate with their core audiences: moms + nurses

Dermoplast Pain and Itch Spray is a go-to product for postpartum pain, available in over 90% of the hospitals in the US. With a first aid spray, too, the brand approached their packaging redesign to bring credibility, professionalism, and a refreshed communication strategy to improve how the product shows up on-shelf and reignite consumer rediscovery. We also developed the brand’s tagline, In This Together, to speak directly to the network of caring and support it takes to heal.

dermoplast.com

SCOPE: brand positioning, brand identity, packaging design, website design, amazon marketing, video production, integrated campaign, digital campaigns, print campaigns, retail marketing

WEBSITE DESIGN

BRAND IDENTITY

Dermoplast Logo

PACKAGING DESIGN

New Dermoplast Packaging
Dermoplast Packaging - Before and After

BRAND POSITIONING

IN THIS TOGETHER

From the first encounter with the brand in the hospital to that first skinned knee, In This Together is a message of support and preparedness that stays relevant across our varied audiences and through life’s journey.

Dermoplast In This Together

VIDEO

Dermoplast Video
Dermoplast Video Reduction
Dermoplast Video Reduction

PRINT CAMPAIGN

Dermoplast Print Advertising

DIGITAL CAMPAIGN

Dermoplast Digital Ads

AMAZON MARKETING

Amazon Logo

We worked with Dermoplast to develop their presence on Amazon with one goal in mind: convert visitors into buyers and loyal fans. We built custom product images, the Amazon A+ pages and a comprehensive Amazon Brand Store.

Dermoplast Amazon